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Recruitment Resources

Do you wish every girl could be a Girl Scout?

We do too. Thank you for extending Girl Scout opportunities to more girls in your community—you’re making a difference in the lives of girls! If you're a troop volunteer looking for girls (and adults!) to join you, or a membership recruiter promoting Girl Scouts throughout your community, we want to help you spread the word and invite new girls to experience the fun.

Have a family that’s interested? Send them our Girl Scout Family Connection (español) to help them learn what Girl Scouts is all about!

Open your troop to more girls (and volunteers)!

One of the best ways to recruit new girls is to open your troop. Troop leaders and co-leaders can fill out a form to be opened or to update your troop meeting informationon on the Troop Catalog right away.

Spread the word in your community!

Find resources below for your recruitment efforts, from promoting a service unit or troop event to hosting a fun Girl Scout Information Session to help start new troops (with the support of your service unit team and our staff members, of course).

Thank you for extending Girl Scout opportunities to more girls in your community—you’re making a difference in the lives of girls!

Recruitment Guides

Hosting a Girl Scout recruitment event is a great way to help new girls and families join the fun, and we have the tools you need to make your event a success. Whether you’re opening a service unit event up to new girls, increasing visibility at a school or community event, or hosting a Girl Scout Information Meeting, these guides can take you from the planning stages to the day of.

Flyers and Marketing Materials

Use these flyers and social media banners to promote recruitment events and increase Girl Scout visibility in your community. Remember to check out Branding 101 page if you're planning to create your own materials to represent Girl Scouts.

Success_Factor_Infographic-1
Girl Scout Success Factor

New research finds that Girl Scouting is linked to success! Check out this printable infographic with all your favorite stats about why Girl Scouts is the world's best leadership organization for girls. Your sister volunteers, school personnel, donors, and friends will thank you for it!


Recruitment flyer

This PowerPoint flyer template (availabe in English and Spanish) has space for you to include information about your event. Save it to your computer; distribute online via email, Peachjar, school newsletters, and other venues; and/or print copies for paper distribution.

If you need a large number of printed copies, please contact membership@sdgirlscouts.org or 619-610-0702 for assistance. Allow up to three weeks for printing.


Social media banners/icons

To use these images on your social media sites, click on the image to open a full-sized version in a new window. Then right-click to save the image to your computer. Finally, upload the image into your social media account.

Facebook cover photos

Facebook profile pictures

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Event Resources and Tools

Our Recruitment Presentation Script will help you prepare to speak to interested families at your event, or any time you field questions about Girl Scouts. Coloring sheets and puzzles give girls a fun activity while you talk to adults. Remember to collect sign-in sheets so we can follow up with interested families.

Please connect with your Regional Recruitment Specialist after your event to share sign-in sheets and updates.

Recruiter Training

Whether you’re an adult who’s just learning about all the great opportunities Girl Scouts provides, or a long-time troop volunteer who wants to change girls’ lives on a larger scale, we appreciate your help in promoting Girl Scouts and recruiting new members!

Membership recruiters are our points of contact in schools or communities, welcoming potential members and sharing info about Girl Scouts at events.

Are you interested in becoming a Membership Recruiter, or an experienced recruiter looking for a refresher? Check out our recruitment training video from our 2016 Recruiter Summit.

Not interested in a formal role, but want to help recruit? Terrific! Contact us for the resources and guidance you need.

News and Campaigns
Recruitment Challenge patch
What’s the best way to tell your community about all of the awesome things Girl Scouts do? Show them!

Participate in our Recruitment Challenge this fall and receive a GSSD Recruiter patch!

Step 1: Contact your school to request to table at Back-to-School night or fall PTA/PTO event. Once it’s a go, contact your community’s Recruitment Specialist for a recruitment kit including brochures, interest cards, flyers, and giveaways.

Step 2: Have your troop create a display for the event. Show your Girl Scout pride—it’s a chance for girls to share what they love about Girl Scouts with their peers!

Step 3: On the day of the event, have your girls team up at the table to engage with families who have girls in grades TK-12 and ask if they want to learn more about local Girl Scout opportunities. If they say yes, have them complete an interest card and invite them to visit the online Troop Catalog to look for a troop.

Step 4: Submit completed interest cards you have collected (scan and email, send by mail, or bring them to Girl Scouts’ Balboa Campus) with the Recruitment Challenge Debrief Card. Girl Scout San Diego will contact the families. When your troop collects five or more completed interest cards, we will send you a free patch for each girl in the troop who participated in the activity!

Download the flyer and debrief card.

Contact the Recruitment Team at membership@sdgirlscouts.org for interest cards or any questions related to the Recruitment Challenge.


Questions? Contact our Membership team, 619-610-0702, for help with these resources or to become a volunteer recruiter.