Your photo . . . on a billboard!
In a 1997 advertising campaign, this adorable 10-year-old Girl Scout named Megan Weber made an impression on Californians with her iconic uniform and armful of cookie boxes, provoking the thought “GOT MILK?”
To celebrate the 15th anniversary of this ad, Girl Scout councils
throughout California have teamed up with the California Milk Processor Board (CMPB) – creator of GOT MILK?® – to search for Girl Scouts for a new print campaign.
GOT MILK?®-Girl Scouts Photo Contest rules
Deadline: Monday, Dec. 17, 2012, 5 p.m.
California Girl Scouts in grades K–12 may submit a photo of themselves with dairy milk and a caption illustrating “How have Girl Scouts and milk helped me become strong, healthy and
Each girl may email one entry to mailto:firstname.lastname@example.org, or mail the photo and waiver to:
GOT MILK? – Girl Scouts Photo Contest
c/o RL Public Relations
11835 W. Olympic Blvd., Suite 1155E
Los Angeles CA 90064.
Download complete contest rules and mandatory liability waiver; find additional information here.
Three Girl Scouts will receive a $500 U.S. Savings Bond and be featured on a billboard* in their hometowns for a month.
Each of 24 finalists will receive $350 in camp or travel scholarship money. (The three grand prize winners will be chosen from this group.)
The first 1,000 Girl Scouts who submit their entries will receive a GOT MILK? fun patch.
*or comparable advertising media